America’s Mattresss/Arizona Beds, located within Baker’s Distinctive Home Furnishings, in Tucson, is now offering the Naturepedic organic line, an affordable organic mattress option. Jeff Saunders, owner/operator of the store, feels it is important to offer organic sleep options, because many mattress materials used today contain chemicals that are foreign to our bodies and are quite “unnatural”.

“The mainstream approach has been to leverage technology to construct foams and other materials with ‘improved’ comfort characteristics,” explains Saunders. “These new technologies are indeed comfortable, but they come with a price: the introduction of new chemicals into our sleep environment. The Naturepedic is an alternative to traditional options.”

Saunders’ business model makes his local mattress store a competitor against the larger mattress chains. Arizona Beds has its own delivery crew and employs no pressure sales or sales gimmicks. “We try harder than everybody else. We bend over backwards to make sure people are getting a good night’s sleep. We’ll even deliver the same day if possible. We help you choose the right mattress for you based on your unique needs,” says Saunders. America’s Mattress is a certified Serta Dealer, while Arizona Beds carries organic mattress offerings.

Location: 2303 E. Grant Rd., Tucson. For more information, call 520-300-9307, email [email protected] or visit AZBeds.net. See ad, page 7.